1WorldSync's Relationship with Amazon
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Amazon has invited 1WorldSync to participate in the Amazon AFS program and to deliver to Amazon customized product content according to their Amazon AFS rules and requirements. Product specifications are taken "as provided" and normalized for consistency across all products in that category.
Authorize 1WorldSync as AMAZON A+ Provider
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STEP 1 : Log in to Vendor Central
STEP 2 : Select "Settings" -> "Manage Permissions" in the menu option
STEP 3 : Click "Add another person"
STEP 4 : Complete "Name" & "Email" fields (Please ask your 1WorldSync contact the email address)
STEP 5 : Select Contributor under "Role and permissions"
STEP 6 : Select "Promotions and Marketing"
STEP 7 : Click "Send Invitation
Authorize 1WorldSync as Catalog Service Provider (CSP)
- STEP 1 : Login to Vendor Central and go to the Manage Catalog Feeds tab under Items
STEP 2: Click the link to authorize CSP for the vendor codes
STEP 3: Enter the 1WorldSync CSP code: 50176867. Then, click verify passcode button.
STEP 4: If the passcode entered is valid, then below success message will be shown. You can then choose the vendor code and authorize.STEP 5 : Post successful authorization, you will see a token in the screen.
STEP 6 : Copy and share your Vendor code AND the Token to 1WorldSync.
Content Request Template
- Manufacturer shall provide 1WorldSync with a complete request for each Product SKU to be made available to Amazon. A complete request shall include the following:
- Manufacturer Part Number
- Manufacturer Name
- UPC/EAN
- Market
- Language
- ASIN (if it is available - for existing products at Amazon)
- All product details information such as, but not limited to, technical specification, product title, key selling point
- Product images (URLs)
Product Content Production Process
- When we get a content build request for a SKU from a Vendor, we gather publicly available product content (primarily from the manufacturer's website) and combine it with content uploaded by the "manufacturer" (or their designated 3rd party) through their Amazon PartnerAccess account (online portal). We then transform the content based on the Amazon AFS requirements for the category, and deliver the content to Amazon.
The portal enables "manufacturers" and their designated 3rd parties to upload content, submit change requests, and respond to requests for missing content. All manufacturers of all products Amazon sells have to follow this process for content submission/management.
The "manufacturer" controls who has access to their account, and they can be active in managing the content or they can log in once, accept the click wrap agreement (terms of portal use), and then allow other users to manage it for them. That is totally at their discretion.
1WorldSync defines "manufacturer" as the company that owns the brand rights and IP for the products, regardless of whether they manufacturer the goods themselves or outsource it.
Product Content Production Process
- Product Content Requests
When the Vendor would like to add a new product to their catalog and have 1WorldSync publish it on Amazon, the Vendor sends 1WorldSync a request to create product content for the SKU and provides 1WorldSync with product information. - Content Aggregation
1WorldSync uses content that has been submitted via Manufacturer Claim as the first source for product information collection and combines it with content available on the manufacturer’s public website (and other manufacturer content repositories where available). We then create and send 1WorldSync Requests for any missing information. - Content Delivery
Once 1WorldSync has all the necessary content it is QA'd, validated and delivered to Amazon for use at their discretion.
Product Content Production Process workflow schema:
Required Content
- Amazon defines content requirements for all products it sells. The specific information required varies based on category, and it is described in the Amazon AFS documentation.
There are mandatory attributes that must be delivered to 1WorldSync and there are some conditional attributes that may also become mandatory under certain conditions.
1WorldSync can provide a list of mandatory and conditional attributes per category by Vendor's request.
